Content Development, Information technology, Science and Technology, Search Engine optimization, Web design

The importance of social media marketing


Social media marketing is an important aspect of digital marketing. It is marketing of a product through social media like Instagram, Facebook, Twitter etc. Social media marketing is becoming increasingly prevalent, and we can see every other brand on social media nowadays. They put different forms of content in order to advertise their products and services. Since most of the people use social media, it becomes necessary for business to be there too. Moreover, now a brand can even set up their shop on social media and sell their products directly from there.

Why social media marketing?

Although making a website is the first step for a brand to be out there on the internet, but being active on social media is equally important. Social media is a powerful platform. Especially for businesses, entrepreneurs and start-ups, social media can prove highly beneficial. Creating influential content on social media can get you a thousand clients very quickly. You can even connect to your customers through social media and understand what they are actually looking for. It makes you popular in no time, and if you are quick at responding to messages and comments, then you can easily make a memorable impact on your clients. Social media marketing has a powerful impact on the masses, but you need someone to guide you for social media marketing. Seven Ribbons Pictures is where you’ll find a young team of social media experts to help you make use of social media to market your product in the best possible way.


Social media marketing is needed to:-

1.Connect and communicate effectively with the target audience: Social media is the best place to connect people easily. And communication is quite important in order to build relationships with your consumers. It’s the best platform to clear doubts that people may have about a particular product. You can also convey a message to the masses just through one post. Seven Ribbons Pictures’ team, while handling your social media, makes sure that every message and comment is replied and every query is solved in order to build strong connections with your target audience.

2. Understand the need for target audience: on social media, it’s easy to get reviews as people are quite comfortable, and it is handy to just text message feedback about what they think about your product after using it. People put their reviews and suggestions on the comment section that may help you improve in every which way. Reviews are very important to grow as a brand or business and suggestions from your audience always prove beneficial. This way, you can also understand what your consumers are looking for and how you may help them.

3. Promote your products: Promoting your products is the first thing you do after your product is finished up. One way of promotion is through big hoarding and posters, another way is through advertisement on TV, but both these methods are conventional and costly. If you are looking for a cost-effective yet powerful way of promoting your products, then you can do it easily through social media marketing. You just put a post and it reaches thousands of people instantly. You don’t have to worry about money, it takes no money to put your product out there on social media. Sometimes you need to invest a minimal amount to sponsor your product in social media to reach even more people, but again, that’s a very minimal cost. You can put your content in the form of pictures, graphics and videos on various social media platforms. It may seem a little time-consuming, that is where Seven Ribbons Pictures can help you by handling your social media and promoting your product from time to time.

4. Increase brand awareness: Just being there on social media doesn’t solve the problem, you’ll have to make people aware of your brand repeatedly and you’ll have to appear in front of them more often. It is important to tell the masses the purpose of your brand to make an image in the market. This can be achieved by following a good social media marketing strategy. Once you make people know that you exist, you’ll see an exponential growth in your business as more and more people will tend to buy from you. This also makes your brand look trustworthy, and people tend to connect and contact you. Seven Ribbons Pictures social media handling team makes sure that your social media pages create enough brand awareness and make you stand out in the market.


Important things to keep in mind

Create visually pleasing content: People are attracted by the pictures that are visually appealing. You have to make sure that your social media is well-arranged and should be niche-oriented. An attractive color combination is also to be taken into notice. People follow accounts with aesthetically appealing content rather than those with a cluttered and confused one. Make it clear and beautiful.

Always follow a new trend: People prefer trending things over traditional ones. You need to make sure that your content follows the trend in order to be in the eyes of your customer. You need to check what other brands are creating during a particular time. For example: If there is a festival, make posts about wishing the festival, give discounts and offers to the consumers. Like June is the “pride month” and all the brands are making sure that they share content that supports the LGBTQ+ community. So going with the trend also increases your brand value and makes you much more popular and trustworthy.

Research hashtags for your post: On social media, tags and hashtags play an important role in increasing the reach of your content. While sharing a picture or video on social media, one should use well-researched hashtags that are relevant to the post.

Post consistently: Again, showing up consistently reminds your followers about your existence. So post consistently, post the content that is interactive, post stories, videos, carousels and all different kinds of content. Again, it is sometimes tiresome to post every day as it takes a lot of creativity and ideas to create content. Seven Ribbons Pictures’ content development team and social media team can help you by creating interactive content for you and posting it consistently on your social media to make people notice you again and again.

Computer Science, Content Development, Information technology, Science and Technology, Videography

Importance of videography


Videography is increasingly becoming more and more trendy because photographs can capture the moment but cannot capture the soul of the moment. It is the process in which moving images are captured using a digital or electronic camera. It includes video-production and post-production. Videography started long back to convey a message in a much more comprehensive way. After videography came into the picture, things turned over drastically, especially for the advertisement industry. Nowadays we watch various kinds of videos, like movies, ads, short films, songs, documentaries, Instagram reels and much more. Commercially, videography is mainly needed for capturing advertisements for a brand, events like weddings or birthdays, concerts and seminars. The young team of videographers at Seven Ribbons Pictures videography house plan, shoot and edit high quality videos of all kinds. They have history of delivering the best quality videos, especially documentaries, events and advertisements.


Why is videography important?


We know that photos are more interactive than mere text, videos are even more understandable and comprehensive. Videography is increasingly setting its foot in the marketing industry. It is becoming a more significant factor of marketing strategy. People never read content, they scan it. It becomes easier for them if it is in the form of videos. For a brand, it has become crucial to use videos to advertise their products. We may need videography for documenting different events, like a wedding, birthday party etc. In fact, we need videos for all major and even smaller events nowadays. Models look for videographers for portfolio shoots, Youtubers also need a videographer to cover a seminar, rally or concert. The demand for videography is rapidly increasing. If you’re looking for some good videographers, the team at Seven Ribbons Pictures videography house can serve the purpose by capturing high quality videos for your brand or event.

Building trust and connection:

The whole marketing concept revolves around building trust between a brand and a customer. A video conveys a lot about a brand’s whole personality and makes and image in the brain of the viewer. It tells a lot about your brand. For example, say you’re selling a lipstick, someone watches your video advertisements, then the video will have such an impact on the viewer that whenever they think of buying a lipstick, your brand clicks in their brains in the first place. They will thus tend to contact your brand and buy the lipstick from you. Thus videography can help with building trust and connection with your target audience. A video keeps the viewer engaged, and they can easily reach a conclusion watching a video in a shorter time. If you also want high quality videos for your brand or event, then the young team of videographers at Seven Ribbons Pictures videography house can do it all for you. They are not only specialized in shooting videos but also in editing them in the perfect manner and that also at cheap costs.

Increasing market value and increasing sales:

Marketing is one of the most important factors of business today, and poor marketing can push your company downwards. At the same time, a good marketing strategy can lift up your business to an unprecedented level. Advertisements is one of the major tools of marketing, but just pictures don’t work. You need video advertisements . In a study, it has been found that out of those people who watch an advertisement, 74% of them are likely to buy the product, which consequently increases brand sales. A brand needs video for various purposes like starting a campaign, hosting webinars and advertising. A good video can make a whole difference in the whole brand image. Seven Ribbons Pictures videography house can help you increase your sales and enhance your brand image by shooting and editing appropriate videos for your brand that are not only engaging and interactive, but also informative and impactful.


Google prefers videos:

Google prefers videos over long articles because visitors like video more than a long text article. As video are becoming more and more prevalent, people tend to use YouTube, and even Google prefers websites with videos. YouTube is the second most used search engine after Google; therefore, it becomes important to make videos, and if your videos are good enough, they will appear on the top of the search engine and be clicked This helps in improving your SEO ranking. You need good quality and optimized video for your website, not only for PC’s but also for phones and tabs. Video is sharable and people who watch videos tend to share them rather than sharing plain text because videos effect viewers more easily. The more your content is shared, more backlinks will be created, and thus you will have a higher Google ranking, which is crucial to reach the masses. Seven Ribbons Pictures shoots videos for your website that are short, optimized, easily comprehensible that increase your chances to appear at the top of Google search.


Social media marketing:

Apart from Google and YouTube, we see videos in various social media platforms today. If you’re a brand and are not on social media, then you’re far behind from your competitors. Moreover, social media like Instagram prefers videos over pictures. So if you’re out on the market, videography is needed for you to grow as a brand. Creators who are on social media also need videos to promote their content. If you also want high quality videos for your social media, then Seven Ribbons Pictures videography house is the best for you. They can help you by shooting videos better, trendy, interactive and appropriate that can get you more followers and hence more customers.

Computer Science, Information technology, Science and Technology, Web design

Importance of Motion Graphics

Today, everyone wants to incorporate motions graphics in their website, guess why? Motion graphics are increasingly becoming more and more significant. What motions graphics really are? Motion graphics is basically animated graphics design. It is an important part of design which involves graphics and various visual effects. Motions graphics are crucial for animated videos and movies. It basically eyes catching because of its unique and simple to comprehend structure. It makes the content user-friendly and aesthetically appealing. Motion graphics are a very important aspect of a good wen design. Seven Ribbons Pictures designs websites for you that have exceptional and attractive graphics for your brand.

Some common examples of motion graphics:

The various tap buttons in a number of websites, that change color con taping are none other than motion graphics. Be it like button on Facebook which makes a pop sound when tapped on or subscribe button of YouTube that changes color on tapping are all examples of motion graphics. In a website, when you tap on a page or blog than it gets zoomed. This is also an example of motion graphics. The GIF’s, 2D, 3D animations that we frequently come across are motion graphics.

Seven Ribbons Pictures can help by building interactive sites by incorporating different motion graphics, animation and videos into your website to make it attractive for the visitors.

Importance of Motion Graphics:

People are short of time, and everyone wants to save time by understanding things as soon as possible. If motion graphics are used instead of a long story, people will prefer watching over reading. It is important to incorporate motion graphics to make your brand unique and to stand out in a crowd. And a leading brand always prefers to stand out. Motion graphics is trending nowadays, and not be in trend shadow bans a brand.

To connect people:

Everyone loves to watch exciting content with illustrations and animation rather than long boring texts. Motions graphics can help telling a story in depth as it can be easily consumed by the user. People not only love to watch it but it also servers its purpose by making them understand the message that a brand wants to convey. It adds depth to a story, and it is emotionally captivating. For example an emotional story can be conveyed using motion graphics by adding appropriate music and voiceover to it. Like incorporating laugh as background music in a funny video. At Seven Ribbons Pictures, we incorporate highly interactive animations that can easily help you connect people or costumers. Our graphics are not only appealing but also interacting and connecting to people’s thoughts.

Building brand image:

When we build a brand, we need a logo to describe its purpose. An animated logo is more interactive and attractive. Incorporating motion graphics into it’s content can help brand put out much needed information in a better way. Competition between brands is quite high today. There are so many brands, startups and businesses. To sand out from the crowd and to represent your product in a unique way, you will need to add illustrations. You can easily grab attention of your potential costumers through motion graphics.

Seven Ribbons Pictures make motion graphics appropriate to the brand for example designing animated logos according to the brand personality. Making videos, that can tell a lot about a brands purpose in short. This can help a brand enhance their image by many times.

Easy to comprehend:

People find it boring to read long text and many a time not able to conclude what the author wants to convey through his words. On the other hand, the user easily grabs if same information is provided in form of videos or animations. It is much more informative than a long tiring text. Some topics specially related to science and technology are otherwise very hard to understand. Many people don’t understand them even after reading 4-5 times. The same topic when illustrated through an animation becomes many folds easy to comprehend and to learn. Old people and people with weaker eyesight, disabled people find it quiet difficult to read small text, it is very tiresome for them to zoom out every single word in the content. Seven Ribbons Pictures makes easy to comprehend and easily understandable motion graphics for you brand or organization to make people stay on your site and to revisit.

Save a lot of time:

Ever wondered how much time is taken to read a long article? And how much information can be concluded from it? Replacing text by motion graphics saves a lot of time, for the brand and for the reader. A reader can understand a 5 page long article in 5 minutes though animation. It takes minimal time to watch an animation and it is entertaining to the viewer. It also saves a lot of money as just one illustration can work for a long article. People are nowadays too busy, and everyone wants to save as much time as they can. It becomes difficult and time consuming to go through long texts, and still not being able to get the desired information, which can otherwise be obtained through a small video. Also, there are more chances for illustrations to appear in too often in top of the search engine. Incorporating motion graphics increases chance of your content to appear in too of Google search by 50%. Seven Ribbons Pictures have a team of talented Web Designers to make for your website and social media short videos and animation to save a lot of time of your visitors and give them valuable information about your brand.